eBay vs Wix eCommerce
A side-by-side look at eBay and Wix eCommerce. On our scoring, Wix eCommerce comes out ahead — but the right pick depends on your priorities.
| Platform | ||
|---|---|---|
| Scores | ||
| SellingScene score | 3.7/5 | 4.2/5 |
| User rating | 4 | 4.1 |
| Reviews | 4,360 | 1,980 |
| Pricing | ||
| Starting price | Free | $29/mo |
| Pricing model | free to list + optional Store subscription | per month, billed annually |
| Transaction fees | ~13% final value fee (varies by category) | 0% (processor fees apply) |
| Hosting & setup | ||
| Hosting type | Marketplace | Fully hosted (SaaS) |
| Free trial | Free listings up to a limit | Free plan available |
| Staff accounts | Limited | Role-based |
| Product limit | Limits scale with account | Up to 50,000 products |
| Payments & security | ||
| Payment gateways | eBay Managed Payments | Wix Payments + 50+ providers |
| SSL included | Yes | Yes |
| PCI compliant | Yes | Yes |
| Gift cards | No | Yes |
| Catalog & content | ||
| Themes / templates | N/A (standard listings) | 900+ templates |
| App marketplace | Seller tools & integrations | 500+ apps |
| Multi-currency | Yes | Yes |
| Multi-language | Yes | Yes |
| POS included | No | Yes |
| Abandoned cart recovery | No | Yes |
| Built-in blog | No | Yes |
| Tools & flexibility | ||
| Drag-and-drop editor | No | Yes |
| API access | Yes | Yes |
| Mobile app | Yes | Yes |
| Support channels | Phone, chat, help center | 24/7 callback & live chat |
| Actions | Read review | Read review |
Why pick eBay?
eBay still owns the auction format and remains a powerful outlet for used, refurbished, and collectible items with a huge global audience. Its final value fees and dated seller tools are the price of that reach.
Best for: Used, collectible, and auction-style goods
Read the full eBay reviewWhy pick Wix eCommerce?
Wix offers the most approachable design experience of any builder here, with true drag-and-drop freedom and friendly pricing. It is best for smaller stores — performance and structure can strain under large catalogs.
Best for: Small businesses wanting total design freedom
Read the full Wix eCommerce review