Webflow Ecommerce vs WooCommerce
A side-by-side look at Webflow Ecommerce and WooCommerce. On our scoring, WooCommerce comes out ahead — but the right pick depends on your priorities.
| Platform | ||
|---|---|---|
| Scores | ||
| SellingScene score | 3.8/5 | 4.2/5 |
| User rating | 4.3 | 4.4 |
| Reviews | 870 | 3,890 |
| Pricing | ||
| Starting price | $29/mo | Free |
| Pricing model | Ecommerce Standard, billed annually | free core + hosting & extensions |
| Transaction fees | 2% on Standard, 0% on higher tiers | 0% (payment processor fees apply) |
| Hosting & setup | ||
| Hosting type | Fully hosted (SaaS) | Self-hosted |
| Free trial | Free plan available | Free core plugin |
| Staff accounts | Role-based by plan | Unlimited (role-based) |
| Product limit | Up to 3,000 (by plan) | Unlimited |
| Payments & security | ||
| Payment gateways | Stripe, PayPal, Apple Pay | 100+ via extensions (Stripe, PayPal, etc.) |
| SSL included | Yes | Yes |
| PCI compliant | Yes | Yes |
| Gift cards | No | Yes |
| Catalog & content | ||
| Themes / templates | Templates + full custom design | Thousands (WP ecosystem) |
| App marketplace | Growing app marketplace | 900+ official extensions |
| Multi-currency | No | Yes |
| Multi-language | Yes | Yes |
| POS included | No | No |
| Abandoned cart recovery | Yes | Yes |
| Built-in blog | Yes | Yes |
| Tools & flexibility | ||
| Drag-and-drop editor | Yes | Yes |
| API access | Yes | Yes |
| Mobile app | No | Yes |
| Support channels | Email/ticket, University, community forum | Docs, community forums, host/extension support |
| Actions | Read review | Read review |
Why pick Webflow Ecommerce?
Webflow gives designers near-total visual control without writing code, producing some of the most distinctive stores on the web. The learning curve is real and its commerce features stay lighter than dedicated platforms.
Best for: Designers building pixel-perfect custom stores
Read the full Webflow Ecommerce reviewWhy pick WooCommerce?
WooCommerce gives you total ownership and zero platform fees, but you trade convenience for responsibility. If you already live in WordPress and have some technical comfort, it is unbeatable on flexibility and cost of goods.
Best for: WordPress users who want full control
Read the full WooCommerce review