Etsy vs Gumroad
A side-by-side look at Etsy and Gumroad. On our scoring, Gumroad comes out ahead — but the right pick depends on your priorities.
| Platform | ||
|---|---|---|
| Scores | ||
| SellingScene score | 3.8/5 | 4.0/5 |
| User rating | 4.1 | 4.1 |
| Reviews | 5,120 | 1,890 |
| Pricing | ||
| Starting price | Free | Free |
| Pricing model | pay per listing + selling fees | no monthly fee, flat per-sale fee |
| Transaction fees | 6.5% transaction fee + $0.20 per listing | 10% flat fee per sale (plus processing) |
| Hosting & setup | ||
| Hosting type | Marketplace | Fully hosted (SaaS) |
| Free trial | No subscription required | Free to start |
| Staff accounts | Limited | Single account |
| Product limit | Unlimited listings | Unlimited |
| Payments & security | ||
| Payment gateways | Etsy Payments | Gumroad-managed (cards, PayPal) |
| SSL included | Yes | Yes |
| PCI compliant | Yes | Yes |
| Gift cards | Yes | No |
| Catalog & content | ||
| Themes / templates | Shop customization | Simple profile storefront |
| App marketplace | Etsy integrations | Zapier & integrations |
| Multi-currency | Yes | Yes |
| Multi-language | Yes | No |
| POS included | Yes | No |
| Abandoned cart recovery | No | No |
| Built-in blog | No | No |
| Tools & flexibility | ||
| Drag-and-drop editor | No | No |
| API access | Yes | Yes |
| Mobile app | Yes | No |
| Support channels | Email, help center, limited chat | Email & help center |
| Actions | Read review | Read review |
Why pick Etsy?
Etsy connects independent makers with a built-in audience that specifically wants handmade, vintage, and craft goods, so discovery comes almost for free. Rising fees, mandatory ad costs, and tightening policies have frustrated many long-time sellers.
Best for: Makers selling handmade, vintage, or craft items
Read the full Etsy reviewWhy pick Gumroad?
Gumroad is the fastest way for a creator to start charging for digital products, with a setup measured in minutes and zero monthly cost. The flat 10% fee is steep at volume, and the storefront is intentionally bare-bones.
Best for: Creators selling ebooks, files, and memberships fast
Read the full Gumroad review