Easy Digital Downloads vs Walmart Marketplace
A side-by-side look at Easy Digital Downloads and Walmart Marketplace. On our scoring, Easy Digital Downloads comes out ahead — but the right pick depends on your priorities.
| Platform | ||
|---|---|---|
| Scores | ||
| SellingScene score | 4.0/5 | 3.7/5 |
| User rating | 4.1 | 3.9 |
| Reviews | 670 | 1,430 |
| Pricing | ||
| Starting price | Free | Free |
| Pricing model | free core + annual pass for extensions | no monthly fee, referral fees only |
| Transaction fees | 0% (processor fees apply) | 6–15% referral fee by category |
| Hosting & setup | ||
| Hosting type | Self-hosted (WordPress) | Marketplace |
| Free trial | Free core plugin | No monthly fee |
| Staff accounts | WordPress roles | User permissions |
| Product limit | Unlimited | Unlimited (approved sellers) |
| Payments & security | ||
| Payment gateways | Stripe, PayPal + gateways | Walmart-managed checkout |
| SSL included | Yes | Yes |
| PCI compliant | Yes | Yes |
| Gift cards | Yes | No |
| Catalog & content | ||
| Themes / templates | WordPress theme ecosystem | N/A (standard listings) |
| App marketplace | Official extensions library | Solution provider network |
| Multi-currency | No | No |
| Multi-language | Yes | No |
| POS included | No | No |
| Abandoned cart recovery | Yes | No |
| Built-in blog | Yes | No |
| Tools & flexibility | ||
| Drag-and-drop editor | Yes | No |
| API access | Yes | Yes |
| Mobile app | No | Yes |
| Support channels | Ticket support (pass), documentation | Partner support, ticketing |
| Actions | Read review | Read review |
Why pick Easy Digital Downloads?
Easy Digital Downloads is the specialist choice for selling digital goods on WordPress, with clean license and subscription handling that WooCommerce bolts on awkwardly. You will buy extension passes to unlock its full power.
Best for: WordPress users selling files and licenses
Read the full Easy Digital Downloads reviewWhy pick Walmart Marketplace?
Walmart Marketplace offers access to a massive US shopper base with no monthly fee and less crowding than Amazon. Approval is selective and the tooling is younger, so it rewards sellers who already run a tight operation.
Best for: Established sellers expanding beyond Amazon
Read the full Walmart Marketplace review