Amazon vs Volusion
A side-by-side look at Amazon and Volusion. On our scoring, Amazon comes out ahead — but the right pick depends on your priorities.
| Platform | VolusionAll-in-one | |
|---|---|---|
| Scores | ||
| SellingScene score | 3.9/5 | 3.5/5 |
| User rating | 4.2 | 3.5 |
| Reviews | 9,210 | 610 |
| Pricing | ||
| Starting price | $40/mo | $35/mo |
| Pricing model | Professional plan, per month | Personal plan, per month |
| Transaction fees | 8–15% referral fee + optional FBA fees | 0% (processing applies) |
| Hosting & setup | ||
| Hosting type | Marketplace | Fully hosted (SaaS) |
| Free trial | Individual plan (pay per sale) | 14 days |
| Staff accounts | User permissions | By plan |
| Product limit | Unlimited listings | Tiered (100 to unlimited) |
| Payments & security | ||
| Payment gateways | Amazon-managed checkout | Volusion Payments + others |
| SSL included | Yes | Yes |
| PCI compliant | Yes | Yes |
| Gift cards | No | Yes |
| Catalog & content | ||
| Themes / templates | N/A (standard listings) | Theme library |
| App marketplace | Selling Partner Appstore | Limited integrations |
| Multi-currency | Yes | No |
| Multi-language | Yes | No |
| POS included | No | No |
| Abandoned cart recovery | No | Yes |
| Built-in blog | No | No |
| Tools & flexibility | ||
| Drag-and-drop editor | No | Yes |
| API access | Yes | Yes |
| Mobile app | Yes | No |
| Support channels | Seller Support, case log | Phone, chat, email |
| Actions | Read review | Read review |
Why pick Amazon?
Selling on Amazon means instant access to the largest pool of ready-to-buy shoppers on earth, plus FBA fulfillment that handles storage and shipping. The trade-off is fierce competition, thin margins after fees, and almost no control over the customer relationship.
Best for: Sellers chasing maximum reach and Prime logistics
Read the full Amazon reviewWhy pick Volusion?
Volusion is one of the oldest hosted carts and still ships with solid built-in inventory and reporting tools. Its lack of a native blog, dated themes, and bandwidth-based limits make it feel behind the times.
Best for: Small catalogs wanting built-in analytics
Read the full Volusion review