Amazon vs Printful
A side-by-side look at Amazon and Printful. On our scoring, Printful comes out ahead — but the right pick depends on your priorities.
| Platform | PrintfulPrint-on-demand | |
|---|---|---|
| Scores | ||
| SellingScene score | 3.9/5 | 4.2/5 |
| User rating | 4.2 | 4.3 |
| Reviews | 9,210 | 2,140 |
| Pricing | ||
| Starting price | $40/mo | Free |
| Pricing model | Professional plan, per month | no monthly fee, pay per product |
| Transaction fees | 8–15% referral fee + optional FBA fees | Per-item product + fulfillment cost |
| Hosting & setup | ||
| Hosting type | Marketplace | Fulfillment integration |
| Free trial | Individual plan (pay per sale) | Free to use |
| Staff accounts | User permissions | Team access |
| Product limit | Unlimited listings | Unlimited products |
| Payments & security | ||
| Payment gateways | Amazon-managed checkout | Inherits connected store |
| SSL included | Yes | Yes |
| PCI compliant | Yes | Yes |
| Gift cards | No | No |
| Catalog & content | ||
| Themes / templates | N/A (standard listings) | Inherits connected store |
| App marketplace | Selling Partner Appstore | Integrates with most platforms |
| Multi-currency | Yes | Yes |
| Multi-language | Yes | Yes |
| POS included | No | No |
| Abandoned cart recovery | No | No |
| Built-in blog | No | No |
| Tools & flexibility | ||
| Drag-and-drop editor | No | No |
| API access | Yes | Yes |
| Mobile app | Yes | Yes |
| Support channels | Seller Support, case log | 24/7 chat & email |
| Actions | Read review | Read review |
Why pick Amazon?
Selling on Amazon means instant access to the largest pool of ready-to-buy shoppers on earth, plus FBA fulfillment that handles storage and shipping. The trade-off is fierce competition, thin margins after fees, and almost no control over the customer relationship.
Best for: Sellers chasing maximum reach and Prime logistics
Read the full Amazon reviewWhy pick Printful?
Printful is the quality leader in print-on-demand, with in-house fulfillment, strong product quality, and integrations into nearly every store builder. You pay for that quality with higher per-item costs that squeeze margins.
Best for: Brands wanting quality merch with no inventory
Read the full Printful review