Adobe Commerce vs Meta Shops
A side-by-side look at Adobe Commerce and Meta Shops. On our scoring, Adobe Commerce comes out ahead — but the right pick depends on your priorities.
| Platform | ||
|---|---|---|
| Scores | ||
| SellingScene score | 3.9/5 | 3.6/5 |
| User rating | 4 | 3.7 |
| Reviews | 940 | 2,050 |
| Pricing | ||
| Starting price | $2000/mo | Free |
| Pricing model | est. per month (custom quote) | free to set up + selling fees |
| Transaction fees | 0% (processor fees apply) | 5% per shipment (or $0.40 for orders ≤ $8) |
| Hosting & setup | ||
| Hosting type | Self-hosted or Adobe cloud | Social commerce |
| Free trial | Demo only | Free to set up |
| Staff accounts | Unlimited (role-based) | Business Manager roles |
| Product limit | Unlimited | Catalog-based |
| Payments & security | ||
| Payment gateways | Hundreds via extensions | Meta Checkout / partner platforms |
| SSL included | Yes | Yes |
| PCI compliant | Yes | Yes |
| Gift cards | Yes | No |
| Catalog & content | ||
| Themes / templates | Custom (developer-built) | Limited storefront styling |
| App marketplace | 3,000+ marketplace extensions | Commerce platform integrations |
| Multi-currency | Yes | Yes |
| Multi-language | Yes | Yes |
| POS included | No | No |
| Abandoned cart recovery | Yes | No |
| Built-in blog | No | No |
| Tools & flexibility | ||
| Drag-and-drop editor | Yes | No |
| API access | Yes | Yes |
| Mobile app | No | Yes |
| Support channels | Account manager (licensed), community forums | Help center, limited support |
| Actions | Read review | Read review |
Why pick Adobe Commerce?
Adobe Commerce (Magento) is a powerhouse for enterprises that need deep customization and can fund a development team to run it. For everyone else, the total cost of ownership is hard to justify.
Best for: Enterprises with complex, high-volume needs
Read the full Adobe Commerce reviewWhy pick Meta Shops?
Meta Shops lets brands turn an existing Facebook and Instagram following into a tappable storefront with minimal setup. It works best as a sales channel alongside a real store, and checkout features vary a lot by region.
Best for: Brands with an active Facebook or Instagram audience
Read the full Meta Shops review